ETHOS

ETHOS


Ethos results from the lessons, beliefs, values that are there in us because of our day to day life experience.
The distinguishing character, sentiment, moral nature, or guiding beliefs of a person, group, or institution is known as Ethos.



Ethos is not Ethics.


Customs & traditions what is Right and wrong.
Ethics is the discipline which deals with values relating to human conduct. Ethics is the science of human conduct, a study of right and wrong in human relationships. Ethics concern attempts to distinguish right from wrong, good from bad and what constitutes desirable conduct in a particular set of circumstances.
Business ethics may be defined as a set of moral standard which people owning and managing business is expected to follow. These are standards mean to govern the conduct of business person.
Ethos is very important in India, as many mergers and take over have failed due to failure in understanding Indian Ethos.



2. Explain Indian Ethos
Cambridge Advanced Learner’s Dictionary defines Ethos as “the set of beliefs, ideas, etc. about social behaviour and relationship of a person or group”.
While Oxford Advanced Learner’s Dictionary defines it as “the moral ideas and attitudes that belong to a particular group or society”.
Indian Ethos is all about what can be termed as “national ethos”.
Formally, the body of knowledge which derives its solutions from the rich and huge Indian system of ethics (moral philosophy) is known as Indian Ethos in Management
Different Indian Customs and traditions form INDIAN ETHOS. They may be ethical or unethical, but they are Indian ethos. E.g Dowry system, Sati system, killing girl child, child marriage.
The Indian ethos is the outcome of the Hindu way of life. Indian ethos means application of principles of managing an organisation revealed in our ancient wisdom described in Bhagwad Gita, Vedas, the Ramayana and Upanishads.
  1. Atmano Mokshartham, Jagat hitaya cha : Any kind of work is an opportunity for us for doing good to the world and thus gaining materiality and spirituality in our lives.
  2. Archet dana manabhyam : Worship people not only with material things but also by showing respect to their enterprising divinity within.
  3. Atmana Vindyate Viryam : Strength and inspiration for excelling in work comes from the Divine, God within, through prayer, spiritual readings and unselfish work.
  4. Yogah karmashu Kaushalam, Samatvam yoga uchyate : He who works with calm and even mind achieves the most.
  5. Yadishi bhavana yasya siddhi bhavati tadrishi : As we think, so we succeed, so we become. Attention to means ensures the end.
  6. Parasparam bhavayantah shreyah param bhavapsyathah : By mutual cooperation, respect and fellow feeling, all of us enjoy the highest good both material and spiritual.
  7. Tesham sukhm tesham shanti shaswati : Infinite happiness and infinite peace come to them who see the Divine in all beings.
  8. Paraspar Devo Bhav : Regard the other person as a divine being. All of us have the same consciousness though our packages and containers are different.



3. Explain Features of Indian Ethos.
  1. Indian ethos focuses on the existence of human being as a truth. There is nothing more perfect than the supreme soul.
  2. Indian ethos focuses on the following principle: 'If you are good, the whole world is good'.
  3. In accordance with Indian ethos, one must successfully strike a balance between spiritual values and secular values so that even a rich person can lead a life of materialism and spirituality.
  4. Indian ethos places greater emphasis on values and ethics. Money is not power; knowledge, good health and sound character impart the real power.
  5. Indian ethos places emphasis on inner resources. Inner resources are much more powerful than outer resources.
  6. According to Indian ethos, total quality management can be assured through excellence at work through self-motivation and self-development.



4. Explain Need of Indian Ethos.
We need to incorporate Indian ethos in our management for the following reasons :

  1. Development of proper management system in the organisation
    • Management systems based on principles as per ancient wisdom are of immense help for the smooth conduct of business. Value-oriented management system can be established with the help of Indian ethos.
  2. Assurance of all round development, growth and prosperity
    • All round development entails productivity, marketing and profitability, which can be enhanced by implementing Indian ethos and styles in business practices.
  3. Larger goal
    • Indian ethos guides us that if we work sincerely for the society, for our organisation and for Nature, we will really enjoy our life through money, harmony, peace and bliss. Such deportment would enlighten our image.



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